The video website Netflix hired actors to play a mob of fans excited about its Canadian debut in Toronto. The company told the extras "to look really excited" and gush about Netflix if approached by reporters. Netflix later apologized and said the actors were hired to help drum up a crowd, not mislead the media.
STEVE INSKEEP, host:
And here's a way to make a little extra money if you need it. Our last word in business today is extras, as in the actors hired by the video website Netflix.
They played a mob of fans excited about Netflix's Canadian debut in Toronto yesterday. The company told the extras to look really excited and to gush about Netflix if approached by reporters.
Netflix later apologized and said the actors were hired to help drum up a crowd, not mislead the media.
That's the business news on MORNING EDITION from NPR News. I'm Steve Inskeep.
LINDA WERTHEIMER, host:
And I'm Linda Wertheimer.
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