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Hollywood, Video Game Industry Strengthen Ties

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Hollywood, Video Game Industry Strengthen Ties

Arts & Life

Hollywood, Video Game Industry Strengthen Ties

Hollywood, Video Game Industry Strengthen Ties

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  • <iframe src="https://www.npr.org/player/embed/1356317/1356318" width="100%" height="290" frameborder="0" scrolling="no" title="NPR embedded audio player">

From The Matrix: Reloaded to Finding Nemo, nearly every blockbuster movie released this summer has a video game tie-in. Hollywood executives see the games as a gold mine for growth. But some observers say the games resulting from these marketing deals fail to engage players with a good story. NPR's Susan Stone reports.