TV on the Internet: Networks Spread Strategy
The big networks are rolling out their new seasons this week — and not just on TV. They are also presenting their new shows, and some old favorites, on the Internet. NBC is allowing free downloads, with restrictions, of its shows — it streamed the first episode of the new season of Friday Night Lights on Yahoo before it was broadcast.
The CW Network is doing the same thing with its new show Aliens in America. ABC will offer some of its shows on AOL Video one day after they premiere on television. You could get the first episode of Fox's K-Ville free on iTunes before it was broadcast.
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