Pfizer to Pull Exubera as Profits Plunge

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Pharmaceutical giant Pfizer plans to cancel its diabetes drug Exubera. The company expected the drug to become a blockbuster, but prescriptions are still less than 1 percent of the insulin market. That makes Exubera one of the most expensive miscalculations in the pharmaceutical industry's history. The failure will cost Pfizer $2.8 billion. It said overall profit plunged 72 percent.



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