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Two-Sport College Star Appeals Endorsement Ban

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Two-Sport College Star Appeals Endorsement Ban

U.S.

Two-Sport College Star Appeals Endorsement Ban

Two-Sport College Star Appeals Endorsement Ban

  • Download
  • <iframe src="https://www.npr.org/player/embed/1815773/1815774" width="100%" height="290" frameborder="0" scrolling="no" title="NPR embedded audio player">

A Colorado court hears an appeal from University of Colorado football player Jeremy Bloom, who is challenging rules barring him from signing endorsement deals. Bloom says he needs the money to train for the Olympics in his other sporting passion — skiing. The NCAA says allowing Bloom to endorse products would tarnish the ideal of amateur athletics. NPR's Jeff Brady reports.