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'Hitman' Shares Secrets of Negative Campaigning

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'Hitman' Shares Secrets of Negative Campaigning

Politics

'Hitman' Shares Secrets of Negative Campaigning

'Hitman' Shares Secrets of Negative Campaigning

  • Download
  • <iframe src="https://www.npr.org/player/embed/18272169/18272149" width="100%" height="290" frameborder="0" scrolling="no" title="NPR embedded audio player">
  • Transcript

The damaging information in negative political ads is often dredged up by a campaign team called the "opposition research department." Stephen Marks, who spent more than a decade in those departments, has written a tell-all book, Confessions of a Political Hitman.

Marks talks to Andrea Seabrook about what exactly a political hitman does.