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La-Z-Boy Seeks Image Overhaul

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La-Z-Boy Seeks Image Overhaul

Business

La-Z-Boy Seeks Image Overhaul

La-Z-Boy Seeks Image Overhaul

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  • <iframe src="https://www.npr.org/player/embed/1890290/2788328" width="100%" height="290" frameborder="0" scrolling="no" title="NPR embedded audio player">

La-Z-Boy is the biggest manufacturer of upholstered furniture in the United States, and also one of its best known brand names. But tough competition from other companies is cutting into La-Z-Boy's revenues. In response, La-Z-Boy has hired New York designer Todd Oldham to update its image. NPR's Jim Zarroli reports.

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