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Twinkie, Wonder Bread Maker in Financial Trouble

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Twinkie, Wonder Bread Maker in Financial Trouble

Business

Twinkie, Wonder Bread Maker in Financial Trouble

Twinkie, Wonder Bread Maker in Financial Trouble

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  • <iframe src="https://www.npr.org/player/embed/3890197/3890198" width="100%" height="290" frameborder="0" scrolling="no" title="NPR embedded audio player">

Interstate Bakeries, the company that gives the world Wonder Bread and Hostess Twinkies, is close to bankruptcy. Officials hope for a turnaround but are struggling with old, inefficient facilities. And changes in eating habits haven't helped. Frank Morris of member station KCUR reports.