'Blink': Are First Impressions Really that Important?

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Malcolm Gladwell's latest book, Blink, challenges the conventional wisdom of the importance of first impressions, intuition and snap judgments. Day to Day and San Francisco Chronicle critic David Kipen talks about whether Blink is worth a second look.

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Blink

The Power Of Thinking Without Thinking

by Malcolm Gladwell

Hardcover, 277 pages | purchase

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Blink
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The Power Of Thinking Without Thinking
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Malcolm Gladwell

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