Advertising and Prescription Drugs
Prilosec. Allegra. Viagra. Even if you've never taken them, odds are the names -- and commercials -- are familiar. But now Congress is worried about how prescription drug advertising shapes Americans' health choices. How will proposed reform of drug advertising affect your prescriptions?
Guests:
Joanne Silberner, NPR Science Desk correspondent
Rob Schneider, director of Prescription for Change campaign at Consumers Union
Peter Pitts, former associate commissioner of the FDA; senior fellow for health care studies at the Pacific Research Institute
Jack Calfee, resident scholar at the American Enterprise Institute
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