The Changing Face of Television

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Networks are now selling their programs so consumers can watch when they want. It's uncertain if, in the long-run, viewers will foot the bill for TV programs they can get for free — or how the networks will hang onto all-important advertising dollars. But experts agree there's no turning back.


David Kiley, marketing editor for Business Week

David Zaslav, president of NBC Universal Cable

Anthony Zuiker, creator of the CSI programs



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