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Alcohol Consumption: In the Eye of the Beholder

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Alcohol Consumption: In the Eye of the Beholder

Alcohol Consumption: In the Eye of the Beholder

Alcohol Consumption: In the Eye of the Beholder

  • Download
  • <iframe src="https://www.npr.org/player/embed/5067289/5067290" width="100%" height="290" frameborder="0" scrolling="no" title="NPR embedded audio player">

If you want to cut back on your alcohol consumption during the holidays, here's a simple tip: drink all your cocktails from a highball glass. A study in a British Medical journal, BMJ, finds that subjects poured 30 percent less alcohol when they were using a tall glass rather than a squat tumbler. Scientists call it "portion distortion" — the drink looks like more in a tall glass.

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