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What Does the Future Hold for Ford?

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What Does the Future Hold for Ford?

Business

What Does the Future Hold for Ford?

What Does the Future Hold for Ford?

  • Download
  • <iframe src="https://www.npr.org/player/embed/6381097/6380952" width="100%" height="290" frameborder="0" scrolling="no" title="NPR embedded audio player">
  • Transcript

Ford Motor Co. lost $5.8 billion last quarter. And the new chief executive of the company that created the Model-T and the Mustang says he needs a new approach to the American market. Guest host Lynn Neary explores the future of Ford.

Guests:

David Kiley, senior correspondent at BusinessWeek

David Champion, director of Consumer Reports National Auto Test Center