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China's Shopping Groups Use Web for Bargains

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China's Shopping Groups Use Web for Bargains

World

China's Shopping Groups Use Web for Bargains

China's Shopping Groups Use Web for Bargains

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More than a thousand people, all of them decorating apartments, pack into a Shanghai hall. They are banding together to demand discounts straight from suppliers. Louisa Lim, NPR hide caption

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Louisa Lim, NPR

Chinese consumers are using the Internet to organize themselves into powerful bargaining groups that use their large numbers to negotiate discounts on products of all kinds.

For suppliers, the lure of group-buying is they can turn a profit, even while selling at 20 to 30 percent below retail prices.

For shoppers wary of fakes and shoddy goods, group-shopping offers the comfort of buying en masse.