British Girl Upset by Wii Fit's 'Fat' Message

Wii Fit has been out for a few weeks already in Britain, where newspapers report a 10-year-old girl was devastated after the game told her she's "fat." British obesity experts say the measurement the game uses isn't suitable for kids and warn it could hurt their body image.

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And our last word in business today comes from the parents of a young Wii player in Britain, where the game's been out for a few weeks. British newspapers report that a 10-year-old girl was devastated after the "Wii Fit" told her that she is fat. The game measures your body mass index, which British obesity experts say is not suitable for kids. They say that being told that they're fat could hurt kids' body image, and they want Nintendo to add a warning to the game. Nintendo's not going to do that, but a spokesman does say that the company, quote, "would like to apologize to any customers offended by the in-game terminology."

And that's the business news on MORNING EDITION from NPR News. I'm Steve Inskeep.

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