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The Art Of The Sell: 'Mad Men' Cashes In On Emmys

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The Art Of The Sell: 'Mad Men' Cashes In On Emmys

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The Art Of The Sell: 'Mad Men' Cashes In On Emmys

The Art Of The Sell: 'Mad Men' Cashes In On Emmys

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  • <iframe src="https://www.npr.org/player/embed/94881623/94884089" width="100%" height="290" frameborder="0" scrolling="no" title="NPR embedded audio player">

Max Weiner, the executive producer of Mad Men, won an Emmy Award on Sept. 21, 2008, for outstanding writing in a drama series. Kevin Winter/Getty Images hide caption

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Kevin Winter/Getty Images

On Sept. 21, the AMC series Mad Men became the first basic cable program to win an Emmy Award for outstanding drama. Executive producer Matthew Weiner and actors Jon Hamm and John Slattery discuss the madness of Madison Avenue circa 1960.

Weiner is a former writer and producer for HBO's The Sopranos.