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Now You Can Craft Your Own Barrel of Wine

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Now You Can Craft Your Own Barrel of Wine

Food

Now You Can Craft Your Own Barrel of Wine

Now You Can Craft Your Own Barrel of Wine

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  • <iframe src="https://www.npr.org/player/embed/9745201/9746410" width="100%" height="290" frameborder="0" scrolling="no" title="NPR embedded audio player">
  • Transcript

On the Web

Maybe you're looking for a crisp, light white to go with those fresh spring menus.

Or it may be that you'd like a slightly more substantial wine to pair with a juicy steak.

What if you could actually make any kind of wine you wanted? A company that hands over the reins — or at least some grapes — to customers, who can mix and match (and de-stem and crush and blend) to create their own barrel of "cult wine." Founder Michael Brill speaks with Linda Wertheimer about how his "custom winery," called Crushpad, has found a market among do-it-yourself oenophiles.