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In Colorado, businesses are starting to respond to new gun control legislation passed in the wake of the Aurora theater shooting there, as well as the mass killing at Sandy Hook Elementary School in Connecticut. So far, four companies have said they'll relocate all or some operations out of Colorado. From member station KUNC, Grace Hood reports.

GRACE HOOD, BYLINE: The largest company packing its bags right now is Erie, Colorado-based Magpul Industries. The 200-employee business makes high-capacity magazines, something the Colorado legislature voted to ban last month. In testimony before lawmakers earlier this year, Magpul's chief operating officer Doug Smith explained that the debate was already hurting the state's economy.

DOUG SMITH: Our plans to expand our operations in Colorado to a larger build-to-suit facility are currently on hold. If Hb1224 were to be enacted as law in the state, those plans for Colorado expansion would be cancelled.

HOOD: And they were. Today Magpul can still legally manufacture high-capacity magazines in the state. But they can't sell them here. The company is leaving because it disagrees with the new gun laws on philosophical grounds. Three other companies are following suit. And across the country in Connecticut, gunmaker PTR Industries says stricter laws are forcing it to leave the state.

WES ATKINSON: It's a foot in a door. It's the beginning of the end.

HOOD: Wes Atkinson runs Fort Collins-based Atkinson Expeditions, leading multi-day hunts for elk and deer. People who use outfitters like him spent an estimated $231 million in the state the last time it was measured. But now businesses like Atkinson's are the target of a boycott by out-of-state hunters.

ATKINSON: That's how everyone relates to it. If you're going to do this, what's next? So this is their way of trying to put a stop to it. Colorado outfitters and business owners that deal with guns are the ones that pay the price.

HOOD: Meantime, the Outdoor Channel - which had produced several hunting shows in Colorado - is saying it will move production out of the state. It's a loss for Atkinson, who says the channel was a form of advertising for his business.[POST-BROADCAST CORRECTION: It is four television shows that are moving production out of the state.]

ATKINSON: That's our marketing engine. Time to get creative because they're leaving.

HOOD: None of Atkinson's 200 scheduled trips have been canceled. But he says several longstanding clients have asked him to guide hunts in other states like Wyoming or Nebraska. So exactly how much will gun control legislation cost the state? Richard Wobbekind is an economist at the University of Colorado Boulder's Leeds School of Business.

RICHARD WOBBEKIND: There is some effect to losing manufacturers, there's certainly some effect to losing tourists and, you know, hunters and other people who would come here if they do in fact boycott the state.

HOOD: Wobbekind says fallout from boycotts is hard to predict. He adds that no state wants to say goodbye to high-paying manufacturing jobs.

WOBBEKIND: But I think the overall impact is pretty small, given the size of the economy.

HOOD: The number of jobs lost is in the hundred, not thousands. Colorado has more than 2.3 million workers.

(SOUNDBITE OF SHOPPERS IN OUTFITTER STORE)

UNIDENTIFIED MAN: You guys still have ammo?

(LAUGHTER)

UNIDENTIFIED MAN: No. If you're looking for pistol ammo, definitely not. We've got some pellet...

HOOD: Not all gun-related businesses in the state consider the new gun laws problematic. Here inside Jax Outdoor Gear east of Boulder, business is booming. President Jim Quinlan says gun sales have nearly doubled since November. Last December, Quinlan decided to phase out assault rifles and high-capacity magazines following both the Aurora theater shooting and the Sandy Hook Elementary School shooting.

JIM QUINLAN: I just don't feel like we need to be in the business of selling AR 15s and 30-round clips and paramilitary weapons. That's just not something that I personally want to be in the business of selling.

HOOD: Ultimately, Quinlan says, he thinks the loss and gain in sales will cancel each other out. For NPR News, I'm Grace Hood in Fort Collins, Colorado.

MONTAGNE: And this is NPR News.

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