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The Beatles Sign 'Rock Band' Video Game Deal

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The Beatles Sign 'Rock Band' Video Game Deal

The Beatles Sign 'Rock Band' Video Game Deal

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STEVE INSKEEP, host:

NPR's business news starts with a new tune from The Beatles.

(Soundbite of music)

INSKEEP: Don't get too excited. It's not actually a new song. It's singing a new tune in Beatles business. After rejecting digital licensing deals for years, The Beatles have agreed to allow their music to be used in the video game "Rock Band." A deal was announced today. It's a huge coup for Viacom which owns "Rock Band." The company's been competing with the rival video game "Guitar Hero" for the Beatles collection. The Beatles music managers never even allowed their songs to go on iTunes or other musical downloading service, but musical video games have become a hit segment of the video game industry, and they're becoming a new distribution outlet for rock groups.

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