Q Rating Hollywood types say Tom Hanks has a high Q rating-- and they're not talking about his intelligence. A Q-rating measures the likeability of a public figure, and it's become an increasingly influentual tool in determining an individual's marketability. Can you really quantify an individual's appeal? Or is the Q rating just mumbo-jumbo? Join Michael Krasny and guests for a look at an increasingly influential tool for determining who's in and who's out...on the next Talk of the Nation for NPR News.

Q Rating

Q Rating

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Hollywood types say Tom Hanks has a high Q rating— and they're not talking about his intelligence. A Q-rating measures the likeability of a public figure, and it's become an increasingly influentual tool in determining an individual's marketability. Can you really quantify an individual's appeal? Or is the Q rating just mumbo-jumbo? Join Michael Krasny and guests for a look at an increasingly influential tool for determining who's in and who's out...on the next Talk of the Nation for NPR News.