Before he got his job at Hallmark, author David Dickerson designed greeting cards to entertain colleagues in the Navy.
For seven years, David Dickerson wrote birthday rhymes and sympathy wishes at Hallmark. As a result of that experience, Dickerson realized there's a world that calls for sentiments for the unexpected and somewhat bizarre.
To help fill that gap, Dickerson established a Greeting Card Emergency channel on YouTube. He writes cards for awkward occasions — say, the wedding of your former fiancee — and tricky celebrations, like Moby's birthday, which falls on September 11.
Dickerson talks about his memoir, House of Cards, and solves listeners' greeting card emergencies.