Subway Seeks To Trademark 'Footlong' An Iowa-based store is fighting Subway's attempt to trademark the term "footlong." The Des Moines Register reports Casey's General Stores won't stop using the term. They say it's generic.
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Subway Seeks To Trademark 'Footlong'

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Subway Seeks To Trademark 'Footlong'

Subway Seeks To Trademark 'Footlong'

Subway Seeks To Trademark 'Footlong'

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  • <iframe src="https://www.npr.org/player/embed/133772100/133771722" width="100%" height="290" frameborder="0" scrolling="no" title="NPR embedded audio player">
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An Iowa-based store is fighting Subway's attempt to trademark the term "footlong." The Des Moines Register reports Casey's General Stores won't stop using the term. They say it's generic.

RENEE MONTAGNE, Host:

Group: (Singing) Five, five dollar, five dollar footlong.

(SOUNDBITE OF COMMERCIAL)

MONTAGNE: It's MORNING EDITION.

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