The Austin 100: Mélat
Stream or download "Push"
Push
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Moyo Oyelola/Courtesy of the artist
The Austin 100
Hometown: Austin, Texas
Genre: R&B
Why We're Excited: The daughter of Ethiopian immigrants, Mélat Kassa grew up on her parents' lovingly curated mixture of African pop and American R&B. It shows in her own sleekly rendered soul sound, which fits right in with the likes of SZA while still making room for a song sung in Amharic. "Push" (produced by Janspot J) radiates lovestruck desire in a busy mix that exudes confidence and style.
SXSW Schedule:
- March 15: KUTX Showcase at Four Seasons Hotel (98 San Jacinto Blvd.)
- March 16: Public Radio Day Stage @ Austin Convention Center (500 E. Cesar Chavez St.)
- March 16: Empire Control Room (606 E. 7th St.)