Nilüfer Yanya Sings A Lullaby In A Place Of Uncommon Objects The London-based singer performs in a shop filled with sentimental curiosities of a world gone by, while singing about old memories and the pain of lost love.

SXSW 2018

South X Lullaby: Nilüfer Yanya

For our final lullaby recording during South by Southwest 2018, we meet the London-based singer Nilüfer Yanya for her performance in the memory-filled world of Uncommon Objects. It's a shop in Austin, Texas dedicated to sentimental curiosities of a world gone by. With that in mind, the relatively new musician with a bright future tackles a tune about something old and familiar: fond memories overwhelmed by the pain of love gone wrong.

"Baby Luv" can be found on Nilüfer Yanya's 2018 release Do You Like Pain?. The EP's title is a line she repeats multiple times on "Baby Luv," while her choppy guitar punctuates a weary, clock-like rhythm. That ticking beat is then amplified by the saxophone of her bandmate, Jazzi Bobbi while a camera pans a literary world of books that all seem blood-red. Objects once shiny and proud are worn and somewhat torn, with a future as uncertain as the love in this song.

Set List

  • "Baby Luv"

Credits

Producers: Bob Boilen, Mito Habe-Evans; Director/Videographer: Nickolai Hammar; Audio Engineer: Josh Rogosin; Photo: Nickolai Hammar; Executive Producer: Lauren Onkey.

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