The Austin 100: Gia Margaret
Stream All Songs Considered's SXSW 2019 Preview
Courtesy of the artist
Hometown: Chicago, Illinois
Genre: Rock
Why We're Excited: On the surface, Gia Margaret's somber, glistening songs might seem gloomy — especially when her lyrics revolve around alienation, anxiety, depression and memories she wishes would fade already. But as its title suggests, There's Always Glimmer is about letting slivers of appreciation and light pierce the melancholy. "Birthday" is downright intoxicating, as Gia Margaret's drowsy voice nestles comfortably against tender guitar lines.