Live Episode! Tofurky: Seth Tibbott Seth Tibbott may be the only founder in the world who grew his business while living in a barn, a teepee, and a treehouse. His off-the-grid lifestyle helped him save money as he started to sell tempeh, a protein made of fermented soybeans. Throughout the 1980s he barely scraped by, but things took a turn in 1995, when he discovered a stuffed tofu roast made in Portland, Oregon. Knowing vegetarians had few options at Thanksgiving, Seth named the roast Tofurky and started selling it at co-ops in the Pacific Northwest. Nearly 25 years later, Tofurky sells plant-based protein around the world, and has estimated sales of $40 million a year. Recorded live in Portland, Oregon.
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Live Episode! Tofurky: Seth Tibbott

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Live Episode! Tofurky: Seth Tibbott

Live Episode! Tofurky: Seth Tibbott

Live Episode! Tofurky: Seth Tibbott

  • Download
  • <iframe src="https://www.npr.org/player/embed/728078951/736983798" width="100%" height="290" frameborder="0" scrolling="no" title="NPR embedded audio player">
Marcus Marritt for NPR
Seth Tibbott is the founder of Tofurky.
Marcus Marritt for NPR

Seth Tibbott may be the only founder in the world who grew his business while living in a barn, a teepee, and a treehouse.

His off-the-grid lifestyle helped him save money as he started to sell tempeh, a protein made of fermented soybeans.

Throughout the 1980s he barely scraped by, but things took a turn in 1995, when he discovered a stuffed tofu roast made in Portland, Oregon.

Knowing vegetarians had few options at Thanksgiving, Seth named the roast Tofurky and started selling it at co-ops in the Pacific Northwest.

Nearly 25 years later, Tofurky sells plant-based protein around the world, and has estimated sales of $40 million a year.

This show was recorded live at Revolution Hall in Portland, Oregon.