Health-Ade Kombucha: Daina Trout
Cheryl Thuesday for NPR
In 2012, Daina Trout, her husband Justin, and her best friend Vanessa Dew were sitting around a kitchen table spit-balling possible business ideas. Their biggest contender seemed to be a natural product to treat hair loss.
Turns out, it's harder than they thought to make one, so they landed on something completely different: a brand of homemade kombucha they called Health-Ade. After nine months of brewing kombucha in their kitchen and selling it at local farmer's markets, the three co-founders quit their jobs to pursue Health-Ade full time.
Seven years later, Health-Ade brews 120,000 bottles of Kombucha every day, and does close to $200 million in retail sales.