Hustle Home: Chibundu Onuzo on making it in entrepreneurial Nigeria : Rough Translation Nigerian novelist Chibundu Onuzo dreams of returning to Lagos, but she worries she'll struggle to adapt in the city of her birth, where the word "oppressor" is often used as a compliment. In this episode, she seeks advice from her "big boss" older brother.

Ourselves@Work: Home Is Where The Hustle Is

Ourselves@Work: Home Is Where The Hustle Is

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Author Chibundu Onuzo attends the Cliveden Literary Festival in 2021. David Levenson/Getty Images hide caption

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David Levenson/Getty Images

Author Chibundu Onuzo attends the Cliveden Literary Festival in 2021.

David Levenson/Getty Images

"Lagos is a city of travelers, hoping to either find their luck or make it from scratch."

Nigerian novelist Chibundu Onuzo lives in London. But she often dreams of moving back to Lagos, the unpredictable, fast-paced city of her birth. Her brother, Chinaza Onuzo, has lived in Lagos for the last 15 years and harnessed the energy of the city to become a successful film producer. Chibundu sees him as a true Lagosian, a full-time hustler, who has turned his passion for film into an entrepreneurial pursuit.

In this episode, Chibundu reaches out to talk about Chinaza's transformation. How can her brother's journey inform her own? Does he have advice for how she could succeed in Nigeria? And would she have to change herself in order to adapt to the Lagos hustle?

Additional Context:

  • Listen to Chibundu Onuzo's new single, "Coming Home."
  • Check out the Stranger's Guide to Lagos, featuring Chibundu's essay, "Frontier Town," which inspired this episode.
  • Most recently, Chinaza Onuzo co-wrote and produced the 2022 thriller, The Blood Covenant. It's the story of a group of young men who will do whatever it takes to make it in Lagos. You can watch the trailer here.

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