With a new homepage nprpolitics.org, Facebook group, additional beats, a fact-checking network, new partnerships, a podcast and collaborative coverage across the country, NPR gears up multiplatform coverage leading up to Election Day 2016
November 10, 2015; Washington, D.C. – NPR is launching a new approach to political coverage with a revamped nprpolitics.org page that includes new sections and beats designed to provide the most comprehensive view of the 2016 elections, a collaborative coverage initiative with member stations and new opportunities to engage with its political reporters online, on air and on the road.
"Picking winners is the job of voters. Our job is to deliver the most comprehensive issue-based election coverage combining local and national knowledge to produce stories that illuminate the choices voters will make," said Michael Oreskes, NPR Senior Vice President of News and Editorial Director. "There's so much more to it than the latest tweet and sound bite, public media journalists across the country will provide context, grapple with issues and use every tool in their media arsenals to contribute to a more civil electoral discussion."
"Political coverage now requires specialized reporters with well-placed sources and deep knowledge on topics including demographics, voter engagement, policy, technology, campaign finance, and voting law," said Beth Donovan, NPR's Washington Editor. "We are assigning NPR reporters to these topics to focus our stories on the original reporting the public radio audience expects, and away from incremental, horse-race coverage. Our goal leading up to Election Day is to tell the story of this election and voter concerns in ways that engage our audiences whether they love or loath politics."
NPR listeners will see a new NPR Politics site, they will be able to join a new NPR Politics Facebook page and follow reporters with new distinctive beats specifically designed to cover this campaign season: Scott Detrow with data and technology; Asma Khalid the intersection of demographics and politics, and Sam Sanders following Pop Culture during the campaign. There will also be a new fact-checking framework called Break It Down, headed by Scott Horsley and Danielle Kurtzleben. All of this and more will be available on the air in NPR's news magazines, online and starting the week of Nov. 9 as a weekly NPR Politics Podcast, where listeners will hear NPR's political reporters talk like they talk to each other—providing weekly round-ups, short takes on news of the day, and reporting from every stop on the campaign trail.
NPR's local election coverage will also be different in 2016, as member station reporters have been brought in to cover the elections from the ground up with the deeply local coverage only public radio can provide. Member station reporters bring deep knowledge about their communities, the candidates, voters and issues. Together with NPR's national political expertise, access to candidates, and deep political experience, NPR audiences will have a unique experience: the most authoritative political coverage on local and national issues.
NPR has also partnered with PBS NewsHour to cover the 2016 political conventions together: one team of journalists and one broadcast, designed to work for radio and television as well as digital audiences. This joint coverage will seek to leverage the work of journalists in 250 public radio newsrooms and PBS stations across the country. And primetime live simulcasts from the conventions — July 18-21 for the Republican Convention and July 25-28 for the Democratic Convention — will be a first for public media.
NPR connects to audiences on the air, online, and in person. More than 26 million radio listeners tune in to NPR each week and more than 30 million unique visitors access NPR.org each month making NPR one of the most trusted sources of news and insights on life and the arts. NPR shares compelling stories, audio and photos with millions of social media users on Facebook, Twitter, Instagram, Pinterest, YouTube and Snapchat; NPR News and NPR One apps, online streaming, podcasts, iTunes radio and connected car dashboards help meet audiences where they are. NPR's live events bring to the stage two-way conversations between NPR hosts and the audience in collaboration with the public radio Member Station community. This robust access to public service journalism makes NPR an indispensable resource in the media landscape.
NPR Media Relations: Isabel Lara
Email: mediarelations (at) npr.org