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Crunching Numbers In The 'Hollywood Economy'

Fresh Air

How do Hollywood studios make money? Journalist Edward Jay Epstein goes looking for answers in The Hollywood Economist, explaining the complicated relationship between distributors and studios — and revealing why the humble cup holder may be the greatest technological advancement in the history of Hollywood.

Crunching Numbers In The 'Hollywood Economy'

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Movies

Is Hollywood Wasting Money Selling Movies to Teens?

Madeleine Brand talks with Edward J. Epstein, author of The Big Picture: The New Logic of Money and Power in Hollywood, about why movie studios spend millions of dollars advertising to teenagers — money they sometimes never get back in ticket sales.

Is Hollywood Wasting Money Selling Movies to Teens?

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