Traces the three seasons of existence of the United States Football League, revealing its early success, how it launched the careers of many football superstars, and how it ultimately crashed and failed due to the influence of Donald Trump and other teamowners.
A veteran insider chronicles the race to develop and perfect the driverless car, sharing insights into how self-driving innovations will create profound changes in commuting, employment, safety and environmental responsibility. 200,000 first printing.
Reveals the world's absolute dependence on sand as a resource material used in virtually every structure and consumer product, describing how the planet's dwindling sand levels and related human practices are incurring significant environmental consequences.
The author of An Anatomy of Addiction traces the story of brothers Harvey and Will Kellogg, one of whom became a revered doctor and founder of the famous Battle Creek Sanitarium, the other of whom founded the Battle Creek Toasted Corn Flake Company, which eventually became General Mills.
Recounts the story behind Theranos, the medical equipment company that misled investors to believe they developed a revolutionary blood testing machine, detailing how its CEO, Elizabeth Holmes, perpetuated the lie to bolster the value of the company by billions.
In a star-crossed, real-life love story set in 18th-century France that also serves as a cautionary tale of greed and the dangerous dream of windfall profits, Louise Magoulet and Louis Chevrot fall in love despite their fathers' rage and abuse and are determined to conquer all of the obstacles standing in the way of them being together.
Documents the 2009 theft of an invaluable collection of ornithological displays from the Natural History Museum at Tring by a young American musician, tracing the author's years-long investigation to track down the culprit and understand his motives.
Should the United States be open to commerce with other countries, or should it protect domestic industries from foreign competition? This question has been the source of bitter political conflict throughout American history, and Clashing over Commerce is the most authoritative and comprehensive history of US trade policy to date, offering a clear picture of the various economic and political forces that have shaped it.
Traces the 200-year history of Citizens United and corporate America's battle to achieve constitutional freedom from federal control, examining the civil rights debates, key events and lawyers that shaped the controversial 2010 Supreme Court decision to extend the same constitutional protections to businesses that are in place for people. By the author of Gunfight.
An empowering letter from a former White House Communications Director, written to the first woman President, and by extension, all women working to succeed in any field, shares a forward-thinking framework of inspirational and practical advice on taking control of one's life and reevaluating women as leaders.
Explores the discovery, invention, science and people behind today's major psychotropic drugs, from the earliest, Thorazine and Lithium, to Prozac, Ecstasy, "magic mushrooms" and through today's most cutting-edge memory drugs and neural implants. 100,000 first printing.
A guide to personal and professional empowerment through civility and social skills, written by two White House Social Secretaries, is built on a premise that everyone is important and deserves to be treated well regardless of differences, covering subjects ranging from how to make friends with strangers to overcoming the challenges of difficult colleagues.
Espousing a simple, frugal philosophy of avoiding debt and living below one's means, the publishers of the HomeEconomiser newletter share savvy advice on how to implement a workable budget and furnish hundreds of simple but creative ideas for managing and saving money. Original. 40,000 first printing.
"What jobs should be automated? How should our legal systems handle autonomous systems? How likely is the emergence of suprahuman intelligence? A.I. is the future of science, technology, and business—and there is no person better qualified or situated to explore that future than Max Tegmark. What has A.I. brought us? Where will it lead us? The story of A.I. is the story of intelligence—of life processes as they evolve from bacteria (1.0) to humans (2.0), where life processes define their own software,to technology (3.0), where life processes design both their hardware and software. We know that A.I. is transforming work, laws, and weapons, as well as the dark side of computing (hacking and viral sabotage), raising questions that we all need to address: What jobs should be automated? How should our legal systems handle autonomous systems? How likely is the emergence of suprahuman intelligence? Is it possible to control suprahuman intelligence? How do we ensure that the uses of A.I. remain beneficial? These are the issues at the heart of this book and its unique perspective, which seeks a ground apart from techno-skepticism and digital utopia"—
Microsoft's CEO tells the inside story of the company's continuing transformation, tracing his own personal journey from a childhood in India to leading some of the most significant technological changes in the digital era. With a foreword by Bill Gates.
An award-winning video-game writer who worked on Bioshock, Civilization, and Spec Ops: The Line offers an insider's view of how today's video games are made and explains what his role is as the narrative designer responsible for making a game more immersive and emotional.
The co-founder of the award-winning diversity nonprofit Project Include shares the full story behind her landmark 2015 whistleblower lawsuit against powerhouse venture capitalist firm Kleiner Perkins, exploring what her case and refusal to settle revealed about Silicon Valley discrimination and complicity in revenge porn and online harassment.
Takes readers on an odyssey behind the scenes of video-game development, exploring the artistic challenges, technical impossibilities, marketplace demands and more behind such games as Halo Wars, Stardew Valley, Diablo 3, Destiny, Uncharted 4 and more. Original. 25,000 Video-game tie-ins.
Describes the life of L'Oreal heiress Liliane Bettencourt, who is the world's richest women, and the scandal surrounding her and her fortune that involves an accused con man, artist, and photographer, as well as supposed political payoffs and World War II secrets.