Books Mindf*ck Cambridge Analytica and the Plot to Break America by Random House Hardcover, 269 pages, Random House Inc, List Price: $28 | purchase close overlay Buy Featured Book TitleMindf*ckSubtitleCambridge Analytica and the Plot to Break AmericaAuthorRandom House Your purchase helps support NPR programming. How? Amazon Independent Booksellers Genres: Politics & Public Affairs Nonfiction Biography & Memoir Facebook Twitter Flipboard Email NPR stories about Mindf*ck Author Interviews Whistleblower Explains How Cambridge Analytica Helped Fuel U.S. 'Insurgency' Fresh Air October 8, 2019 In 2014, Christopher Wylie resigned from his position as Cambridge Analytica's research director. He later exposed the company's role in the Trump presidential campaign and the Brexit referendum. Whistleblower Explains How Cambridge Analytica Helped Fuel U.S. 'Insurgency' Listen · 36:03 36:03 Toggle more options Download Embed Embed <iframe src="https://www.npr.org/player/embed/768216311/768336776" width="100%" height="290" frameborder="0" scrolling="no" title="NPR embedded audio player"> Transcript Review Book Reviews In New Book, Cambridge Analytica Whistleblower Stops Short Of A Full Mea Culpa October 8, 2019 Before going public, data scientist Christopher Wylie helped the now defunct company figure out how to target people online. In a new memoir, he offers details of the project and the players.