Charles Bradley, the 67-year-old former James Brown impersonator, showed off his pipes on this song about unreciprocated affection. "Ain't It A Sin" is one of the lead singles off his upcoming album, Changes, due out April 1.
Watch more individual songs from Bradley's concert via the set list below.
Producers: Saidah Blount, Mito Habe-Evans, Otis Hart; Technical Director: Josh Rogosin; Director: Mito Habe-Evans; Videographers: Nickolai Hammar, Katie Hayes Luke, Cameron Robert, A.J. Wilhelm, Lizzie Chen; Editor: Cameron Robert; Audio: Timothy Powell/Metro Mobile; Assistant Audio Engineer: Loretta Rae; Production Assistants: Erin Conlon, Nathan Gaar; Special Thanks: SXSW, Stubb's BBQ; Executive Producer: Anya Grundmann.
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