New York singer-songwriter Margaret Glaspy's "You And I" is one of the year's best earworms, with a simple but irresistible guitar riff that can wind its way deep in the brain and camp out for days. Now comes a new video for the song, with equally striking visuals that are both plain and potent. "I don't want to see you cry," Glaspy sings with a Mona Lisa smile, as she ambles through a monochromatic landscape. Each moment, from a picnic to a studio photo shoot and a nail salon, is shaded in its own single vivid color.
"I wrote down the idea for this video on the back of a set list," Glaspy tells NPR Music via email. "Six weeks later, I got off tour and stepped into an elaborate world created by [director] Christopher Good and his crew that was based on that scrap of paper. In making the video, I knew that we weren't going to make anything too directly narrative. The lyrics and meaning of the songs don't belong to me anymore. You make records so people can have their own experience with them. It felt like a good opportunity to lighten up a bit and use my imagination visually."
"You And I" is from Margaret Glaspy's debut album Emotions And Math, out June 17 on ATO.