
9 Powerful Moments In The Day Of A Viral Web Editor At BuzzFeed
NPR's Audie Cornish recently spent a day at the offices of BuzzFeed, the popular social news site, to find out how Web content goes viral.
So in honor of BuzzFeed — known for lists like "21 Pictures That Will Restore Your Faith In Humanity" and "48 Things That Will Make You Feel Old" — here's our list of the nine powerful moments in the day of a viral Web editor at BuzzFeed, starring senior editor Matt Stopera.
1. Read 200 Tumblr posts, Google Reader updates and blogs before 9 a.m. In your Brooklyn apartment. In jorts (jeans + shorts).

2. Plummet into the Internet abyss. "You kind of like fall into this, like, hole, and then you're like, 'Where am I right now? I'm looking at asylum pictures!' "

3. At the office, don purple headphones to listen to Justin Bieber's new album while writing a post about how hot you are.

4. Brainstorm upcoming posts on the following possible topics: triumphs of the human spirit, defying expectations, celebrities declaring their support for gay rights, and heartwarming pet reunions. "The cats and the tornadoes — those always get me."

5. Enjoy this framed, crocheted cat with your co-worker Jack Shepherd, BuzzFeed's community manager who's also in charge of BuzzFeed Animals.

6. Take a moment to enjoy the beauty of Ryan Gosling. "We're very pro-Ryan Gosling. But Ryan Gosling's also like an untouchable celebrity, which is one of those celebrities that everyone kind of loves."

BuzzFeed editors love actor Ryan Gosling. Sean Gallup/Getty Images hide caption
BuzzFeed editors love actor Ryan Gosling.
Sean Gallup/Getty Images7. Laugh with your CEO Jonah Peretti — you know, the founder of BuzzFeed and co-founder of the Huffington Post who The New York Times called a "viral marketing hotdog" — all casual and stuff.

8. Return with great focus to any number of the topics you've declared big on the Internet: Ryan Gosling, '90s nostalgia, celebrity time-travel photos, "anyone in the public eye with weird zoo animals is always a plus," and corgis. "I love corgis. That's like my favorite thing in the world. The Internet loves corgis."

9. Obviously.

BuzzFeed editors also love corgis. Wendy Sayer hide caption
BuzzFeed editors also love corgis.
Wendy Sayer