Facebook: Now What? : Planet Money On Friday, Facebook was valued at over $100 billion. But will the company grow into its promise? And how might it happen?

Facebook: Now What?

Facebook: Now What?

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Pizza Delicious bought an ad on Facebook. Nick Sherman/Flickr hide caption

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Nick Sherman/Flickr

On today's show, we follow a couple guys who run a pizza shop in New Orleans as they buy their first Facebook ad. We visit a business in New Jersey that sells Facebook "likes" in bulk. And we check in with a business school professor who explains what Facebook would have to do to live up to its valuation — which, even after its post-IPO fall, is still roughly $90 billion.

For More, see our stories from last week:

* Is Facebook Worth $100 Billion?

* Pizza Delicious Bought An Ad On Facebook. How'd It Do?

* For $75, This Guy Will Sell You 1,000 Facebook 'Likes'

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