Episode 672: Bagging the Birkin : Planet Money Once you've got a Birkin bag, you've made it. But to get one, you need more than just money. Birkins always seem to be mysteriously out of stock. This is no accident.

Episode 672: Bagging the Birkin

Sam Yeh/AFP/Getty Images
The Birkin Croco is made of dyed crocodile skin.
Sam Yeh/AFP/Getty Images

Note: This episode originally aired in 2015.

There are people with Birkin bags, and then there are the rest of us. This purse, made by the French luxury brand Hermès, averages $60,000. It's a little boxy. It comes in just about every color. Each bag is handmade, and Hermès staff apprentice for years before they can produce a Birkin.

The Birkin has been the "it" bag for decades, but Birkin owners have more than just a nice purse. They also have a story, of how they came to own one of the most elusive bags on the market. If you want to buy a Birkin, you can't just go to a store. You have to go through a bunch of elaborate rituals. And even then, it can take months, or years, to actually see a Birkin in person.

Today on the show, we head to the Upper East Side on a quest for a Birkin bag. We find ourselves in a world where the normal rules of commerce are totally upside down.

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