If you "like" an NPR page on Facebook, chances are, you may have noticed something new in your feed recently: live videos. It's the latest effort from NPR to connect with our online audience where they're at. For decades, NPR has innovated with audio and used the intimacy of the platform to connect with audiences and tell compelling stories. Now, we want to connect with you using video.
Over the past several weeks, our politics team has been experimenting on the steps of the U.S. Supreme Court and the campaign trail to provide live video coverage and answer your questions in real time. The platform allows us the opportunity to take you with our correspondents around the world and to join conversations like the ones you hear on our air every day. Already, we've found it to be a really satisfying experience and we hope you do, too.
But it's not just news – we're cooking up ideas to bring music to you – enabling you to meet the latest artists and bands that we think are worth watching. We also plan to give you more from your favorite podcast hosts and producers. And we plan to reach out to our Member stations and other colleagues in public media, too.
To get this off the ground, we've formed a social video team that will work with Facebook to help expand our live video effort. Facebook will provide some technical and financial support, but the company will have no role in the content of the videos. We hope to learn a lot in the coming weeks and months.
As Mike Oreskes, NPR's Senior Vice President for News and Editorial Director, told the staff today, we feel this is the next natural step in our role as public media – to make our content and our people more accessible and responsive to you — our audience. And in the process, we are excited about the creative challenge of showing the world what NPR looks like on video.
So stay tuned. We want to know what you'd like to see from us and we want your feedback.
Sara Kehaulani Goo is NPR's Deputy Managing Editor for Digital News and Scott Montgomery is Managing Editor for Digital News.