custom channel - blue microphones NPR STORIES SELECTED BY NPR SPONSORSHIP STAFF TO APPEAR — UNCHANGED — IN A SPONSOR CAMPAIGN.
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NPR STORIES SELECTED BY NPR SPONSORSHIP STAFF TO APPEAR — UNCHANGED — IN A SPONSOR CAMPAIGN.South By Southwest Adds A 'Super Bowl' To Austin's Economy Each Year
Run River North (Jennifer Rim, Joe Chun, Alex Hwang, Abe Kim, Daniel Chae and Sally Kang) performs at SXSW's first-ever Asian-American showcase. Stephanie Vu & Zenith Division/Courtesy of Kollaboration hide caption
"You cannot stop creating," Garth Brooks says. "That's what I think you're put down here to do." Jeremy Cowart/Courtesy of the artist hide caption
A crowd in line at the 2015 SXSW music festival in Austin, Texas. Adam Kissick for NPR hide caption
How A Contract Clause Led To A Fight Between Musicians And Austin's Biggest Event
The Colombian band Tribu Baharú is scheduled to perform at this month's SXSW music festival. David J. Gaar/Courtesy of the artist hide caption
Bob Boilen's favorite discovery on Tuesday was Taiwan's Hello Nico. Adam Kissick for NPR hide caption