TripAdvisor TripAdvisor

Oobah Butler created an imaginary London restaurant, The Shed at Dulwich, which he successfully got verified on TripAdvisor after providing a phone number, address and website for the eatery. It soon became one of the city's top-rated restaurants. Steven Senne/AP hide caption

toggle caption
Steven Senne/AP

How A Fake Restaurant Became London's Top Spot On TripAdvisor

  • Download
  • <iframe src="https://www.npr.org/player/embed/569601017/569601018" width="100%" height="290" frameborder="0" scrolling="no" title="NPR embedded audio player">
  • Transcript

Tourists enjoy the beach in Tulum National Park in Mexico's Riviera Maya region. Some travelers have raised concerns about safety at some resorts in the region, including in a forum post on TripAdvisor this summer asking about blackouts and the risk of assault, rape or robbery. Daniel Slim/AFP/Getty Images hide caption

toggle caption
Daniel Slim/AFP/Getty Images

Children riding an elephant at investigations at the Natural Bridge Zoo in Virginia. TripAdvisor says it will no longer sell tickets to attractions where tourists come into contact with wild animals or endangered species. Michelle Riley/The Humane Society of the United States via AP Images hide caption

toggle caption
Michelle Riley/The Humane Society of the United States via AP Images