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Companies Tap Celebrity Power For Extreme Vegetable Makeover

Bolthouse Farms helped pave the way for using Mountain Dew-style tactics to sell healthy foods, like this ad for baby carrots. It was a wake-up call for the rest of the food industry. Crispin Porter Bogusky via AP hide caption

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Crispin Porter Bogusky via AP

The Salt

Companies Tap Celebrity Power For Extreme Vegetable Makeover

If mom can't nudge kids to eat veggies, Maybe Disney teen stars will be more effective. Increasingly, companies are marketing healthy food to kids. Turns out, it's good for their bottom line, too.

Water-To-Wine Machine Sound Too Good To Be True? It Is

Philip James, Chairman of CustomVine, and Kevin Boyer, President and CEO of CustomVine, film a video to promote The Miracle Machine, which turns water into wine with the use of an app. Courtesy of The Miracle Machine hide caption

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Courtesy of The Miracle Machine

The Salt

Water-To-Wine Machine Sound Too Good To Be True? It Is

News media were quick to report on a $499 "Miracle Machine" that could turn water into wine. The science sounded suspect to us, with good reason. The perpetrators call it a sham for charity's sake.

The Hills Were Alive With The Sound Of DiGiorno Pizza Last Night

"DOUGH a crust, an unbaked crust ...": Carrie Underwood may have played Maria in NBC's The Sound of Music Live, but on Twitter, it was @DiGiorno that stole the show. NBC/NBCU Photo Bank via Getty Images hide caption

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NBC/NBCU Photo Bank via Getty Images

The Salt

The Hills Were Alive With The Sound Of DiGiorno Pizza Last Night

The funny live tweets coming from frozen supermarket pizza giant @DiGiornoPizza were a tasty highlight of the Sound of Music Live broadcast on NBC. Bad puns, silly lyric changes, and just plain clever comments earned the company more than 2,000 new followers in a single night.

Low-Sodium Food Labels Woo, And Confuse, Consumers

Nutrition fact labels are good but confusing, consumers say. iStockphoto.com hide caption

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iStockphoto.com

The Salt

Low-Sodium Food Labels Woo, And Confuse, Consumers

Governments set standards for different types of food labels, but most people don't pick up on those nuances, according to a new study on sodium labels. When asked about a variety of health issues, including losing weight and diabetes, participants in a survey said that lower-sodium products would prevent all of them.

Kids Who Play Food Product Games May Eat More Junk Food

Many popular food games for computers and devices like tablets are actually "advergames", created by food manufacturers to market their products to kids. iStockphoto.com hide caption

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iStockphoto.com

The Salt

Kids Who Play Food Product Games May Eat More Junk Food

Kids who play "advergames", created by food manufacturers to market their products, may eat more, and eat more junk food. In a study by Dutch researchers, the kids chose junk food even when the game featured fruit or other healthful choices.

Why Americans Go Crazy For Pumpkin And Pumpkin-Flavored Stuff

Pumpkins for sale at the Mt. Rogers Pumpkin Patch in the a parking lot in Centreville, Va. Paul J. Richards/Getty hide caption

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Paul J. Richards/Getty

The Salt

Why Americans Go Crazy For Pumpkin And Pumpkin-Flavored Stuff

With pumpkin or pumpkin spices going into more products every year, we wondered, what's the deal with the pumpkin obsession? Turns out pumpkins have been a symbol of Americans' longing for simpler, rural times since we began moving to the cities in the 19th century. And marketers know it.

Bonbons For Breakfast? Most Kid Cereals Pack Enough Sugar To Be Dessert

Nathaniel Donaker, 4, eats Kellogg's Frosted Flakes cereal at his home in Palo Alto, Calif. Frosted Flakes is 27 percent sugar, according to a report by the Environmental Working Group. Paul Sakuma/AP hide caption

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Paul Sakuma/AP

The Salt

Bonbons For Breakfast? Most Kid Cereals Pack Enough Sugar To Be Dessert

A new report by the Environmental Working Group finds that the vast majority of popular cereals marketed to kids exceed guidelines that call for no more than 26 percent added sugar by weight.