People were more likely to try mealworms — such as these mealworm chocolate truffles sprinkled with coconut — when the ad focused on taste and experience, a study showed.
Oliver Brachat/for NPR
Chef David George Gordon shows biologist and host Haley Chamberlain Nelson how to prepare a tarantula meal on Bug Bites. The new five-part cooking show from Smithsonian Channel makes insects the star ingredient.
Tourists eat fried insects, including locusts, bamboo worms, dragonfly larvae, silkworm chrysalises and more during a competition in Lijiang, China. For Westerners, eating insects means getting over the ick factor.
The new line of HiSo edible insects. The fried crickets are on the top row, in order: original flavor, cheese, barbecue, seaweed. The fried silkworm pupae snacks are seen on the bottom row, in the same order of flavors.
Michael Sullivan for NPR
Neil deGrasse Tyson with a Cambodian cricket rumaki canape, wrapped in bacon. "I have come to surmise, in the culinary universe, that anytime someone feels compelled to wrap something in bacon, it probably doesn't taste very good," he said skeptically before taking a bite.
Carole Zimmer for NPR