Anthem, Inc. Anthem, Inc.
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Anthem, Inc.

The health insurance company Anthem has introduced a policy discouraging patients from "avoidable" emergency room visits. Patients and doctors are pushing back against the program. David McNew/Getty Images hide caption

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David McNew/Getty Images

Critics of Anthem's policy say imposing a blanket rule that gives preference to freestanding imaging centers is at odds with promoting quality and will lead to fragmented care for patients. Media for Medical/UIG/Getty Images hide caption

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Media for Medical/UIG/Getty Images