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A Cosmopolitan magazine from November 1976. Since being rebranded as a women's magazine in 1965, it has become a mainstay of shopping aisles. Walmart said Tuesday it is removing Cosmo from its check-out lines. Suzanne Vlamis/AP hide caption

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Suzanne Vlamis/AP

Helen Gurley Brown in her office at Cosmopolitan magazine in the 1960s .The legendary editor, subject of two new biographies, knew sex sells – and food brings in ad money. She cannily combined them with features like "After Bed, What? (a light snack for an encore)." Santi Visalli/Getty Images hide caption

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Santi Visalli/Getty Images