Mahmee CEO Melissa Hanna (right) and her mother, Linda Hanna (left), co-founded the company in 2014. Linda's more than 40 years of clinical experience as a registered nurse and certified lactation consultant helped them understand the need, they say. Keith Alcantara/Mahmee hide caption
Four-year-old Violet (right) supervises as her mom Margaret Siebers pours a first-ever spoonful of honey for 1-year-old Frances to try. Siebers spent much of the end of her pregnancy with Frances confined to bed rest at her home in Milwaukee. Sara Stathas for NPR hide caption
Dr. Ruth Levesque (right) hands Shaun McDougall his newborn son Brady at South Shore Hospital in Weymouth, Mass. The birth of the second twin, Bryce, was much trickier than Brady's. Good communication between the health team and parents was crucial to safely avoiding a C-section, obstetricians say. Jesse Costa/WBUR hide caption
Inducing labor at 39 weeks may involve IV medications and continuous fetal monitoring. But if the pregnancy is otherwise uncomplicated, mother and baby can do just fine, the latest evidence suggests. Loic Venance/AFP/Getty Images hide caption
Lauren Bloomstein holds her newborn daughter. Courtesy of the Bloomstein Family hide caption