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Isabel Diaz Tinoco and Jose Luis Tinoco had some questions for the Miami insurance agent who helped guide them in signing up for a HealthCare.gov policy at the Mall of the Americas in November. Joe Raedle/Getty Images hide caption

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Joe Raedle/Getty Images

HealthCare.gov Enrollment Ends Friday. Sign-Ups Likely To Trail Last Year's

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Diane Brown, executive director of the Arizona Public Interest Research Group, talks to college students about the benefits of buying health coverage on the exchanges. Will Stone/KJZZ hide caption

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Will Stone/KJZZ

With ACA Plans A Tougher Sell, Insurers Bring On The Puppies

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Lines like this one at a health insurance enrollment fair at the Ambrose Community Center in Bay Point, Calif., in 2014 may be longer this winter. Justin Sullivan/Getty Images hide caption

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Justin Sullivan/Getty Images