Marketing Farmer's Markets April Baer of member station WCPN in Cleveland reports an increasing number of American cities are rediscovering the joys of public markets. Publicly supported spaces where you can get fresh produce and a sense of community are flourishing. But as cities renovate old markets and build new ones, there's a struggle between those courting upscale suburban shoppers and those marketing to working class customers.

Marketing Farmer's Markets

Marketing Farmer's Markets

Only Available in Archive Formats.

April Baer of member station WCPN in Cleveland reports an increasing number of American cities are rediscovering the joys of public markets. Publicly supported spaces where you can get fresh produce and a sense of community are flourishing. But as cities renovate old markets and build new ones, there's a struggle between those courting upscale suburban shoppers and those marketing to working class customers.