First Radio Ad On this date in 1922, New York Radio Station WEAF broadcast a 10-minute sales pitch for apartments in Queens. Thus marked the beginning of radio commercials as we know them today. We hear excerpts from the ad copy, with its Byzantine references to Nathaniel Hawthorne, for whom the garden apartments were named. Radio historian Bill Jaker says after the success of this commercial a new business model for radio started.

First Radio Ad

First Radio Ad

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On this date in 1922, New York Radio Station WEAF broadcast a 10-minute sales pitch for apartments in Queens. Thus marked the beginning of radio commercials as we know them today. We hear excerpts from the ad copy, with its Byzantine references to Nathaniel Hawthorne, for whom the garden apartments were named. Radio historian Bill Jaker says after the success of this commercial a new business model for radio started.