American Demand for Bollywood Films The Indian film industry is making inroads in the United States. Currently, the United States and Canada make up 30 percent of Bollywood's overseas revenue. Holly Kernan reports on the popularity of Indian films in the San Francisco Bay Area.

American Demand for Bollywood Films

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American Demand for Bollywood Films 5:01

American Demand for Bollywood Films

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May 23, 200212:00 AM ET

Heard on All Things Considered

The Indian film industry is making inroads in the United States. Currently, the United States and Canada make up 30 percent of Bollywood's overseas revenue. Holly Kernan reports on the popularity of Indian films in the San Francisco Bay Area.