'Marketplace' Report: NBC to Refund Advertisers NBC plans to reimburse its advertisers for last season's dramatic ratings shortfall. Because of the writers strike there is no prospect of giving advertisers additional spots instead.
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'Marketplace' Report: NBC to Refund Advertisers

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'Marketplace' Report: NBC to Refund Advertisers

'Marketplace' Report: NBC to Refund Advertisers

'Marketplace' Report: NBC to Refund Advertisers

  • Download
  • <iframe src="https://www.npr.org/player/embed/17169307/17169289" width="100%" height="290" frameborder="0" scrolling="no" title="NPR embedded audio player">
  • Transcript

NBC plans to reimburse its advertisers for last season's dramatic ratings shortfall. Because of the writers strike there is no prospect of giving advertisers additional spots instead. Marketplace's John Dimsdale discusses the refund with Madeleine Brand.